Opzioni di iscrizione

PROF. WOLFGANG KNOLL - HANS-PETER BLAHOWSKY

Monday: 11.7.2022

15:00 - 18:00,  Module 1:  Career Development Paths for Scientist

We will outline and discuss typical scientific career paths and outline current challenges on the rapidly changing job market.

Q&A Session

Tuesday: 12.7.2022

  9:00  - 12:00, Module 2: Research Management

14:00 – 17:00, Module 3: Lab-2-Market: Principles

Content:

The translation of scientific results into economic or societal impact can have many different pathways.

In this module we explore the stepping stones of typical  commercialization journeys:

The topics covered are:

  *   Entrepreneurship – how does it complement scientific work

  *   TLR Assessments

  *   IPR Strategy

  *   Mapping scientific solutions/results to anticipated  market/customer  needs

  *   Business Model Design and Validation

  *   Customer Stakeholder Profiling

  *   Value Chain Assessment

  *   Minimum Viable Product/ Professional Service Design

  *   Go to Market Strategy

  *   Business Plan Formulation

  *   Up Scaling - Crossing the Chasm

All modules will have a presentation and an interactive Q&A part in order to work out a solid understanding of the underlying principles.

Reference to further deepening the subjects will be given.

Wednesday 13.7.2022

9:00-12:00, Module 4:  Lab-2-Market: Workshop (maximal participants: 20)

Hands on Workshop to develop first steps of a typical commercialization path.

  *   Within the setting of individual projects of participants ( either a an individual or in a small group )   we will apply and discuss the Mapping scientific solutions/results to anticipated  market needs and

  *   the key elements of a business model

  *   After completion of the guided  workshop each project should have a first stepping stone for a potential commercialization path.

  *   We will share and discuss our findings in order to maximize our learning opportunity


Iscrizione spontanea (Studente)